American Eagle's #Aerieman Campaign Was Super Awkward April Fool's

But the brand is serious about not retouching its half-naked male models.

American Eagle's #Aerieman Campaign Was Super Awkward April Fool's Joke

Aerie's Male Body-Positivity Ads Were an April Fools Joke

Stephen Colbert Rips American Eagle For Making Real Men's Bodies An April Fool's Joke: WATCH - Towleroad Gay News

This Body Positive Male Underwear Campaign Was Actually A 'Joke

So That American Eagle Real Men Underwear Campaign Was An April Fool's Joke, News

Out Magazine - Les Fabian Brathwaite

Aerie's Male Body-Positivity Ads Were an April Fools Joke

Model in the #AerieMan Campaign Had No Clue It Was an April Fools' Joke

American Eagle thinks male body image is a joke

An Aerie Male Model Says He Had No Idea The #AerieMan Campaign Was An April Fools' Joke

American Eagle's #Aerieman Campaign Was Super Awkward April Fool's Joke

Aerie's Male Body-Positivity Ads Were an April Fools Joke

Aerie's Male Body-Positivity Ads Were an April Fools Joke

American Eagle's #Aerieman Campaign Was Super Awkward April Fool's Joke