Choice unveils new Comfort prototype

Choice Hotels International Inc. has unveiled the new Comfort Rise & Shine prototype as its flagship, upper-midscale brand marks its 40th anniversary. Comfort

Comfort® Hotels Unveils New Look and Feel with First Rise & Shine™ Prototype Opening in Mountain Grove, Missouri - Oct 30, 2023

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HB ON THE SCENE: Choice Hotels Unveils New Comfort Logo to Unify Comfort Brands

Choice Unveils New Prototype for Comfort Brand: 'Rise & Shine

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Comfort® Hotels unveils new look and feel with first rise & shine™ prototype opening in Mountain Grove, Missouri

Choice Hotels Reveals Next Milestone For Flagship Brand: The Comfort® Rise & Shine™ Prototype - No Vacancy

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Choice Hotels Reveals Next Milestone For Flagship Brand: The Comfort® Rise & Shine™ Prototype - No Vacancy

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