Motivating Eco-Friendly Behaviors Depends on Cultural Values

The specific cultural values of a country may determine whether concern about environmental issues actually leads individuals to engage in environmentally friendly behaviors.

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Applying Kenneth Burke's Rhetorical Theory to Analyze Persuasive Strategies in Environmental Communication Campaigns in Taiwan. - Document - Gale Academic OneFile

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Motivation-Achievement Cycles in Learning: a Literature Review and Research Agenda

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