Knix's $320 million sale to Essity marks one of Canada's largest exits by a female founder

Joanna Griffiths founded the brand known for its leakproof underwear in 2013. It's now valued at over $400 million.
Joanna Griffiths founded the brand known for its leakproof underwear in 2013. It's now valued at over $400 million.

Knix founder says sale of a majority stake in her women's underwear company was vindication of her vision - The Globe and Mail

Essity Completes $320M Acquisition of Digitally Native Intimates Brand Knix - Retail TouchPoints

Essity - Annual and Sustainability Report 2022 - 0302, PDF, Stock Market Index

MacKenzie Scott Gave Away Billions. The Scam Artists Followed. - The New York Times

Joanna Griffiths (@jogriffiths) / X

From the Ground Up: Behind the Scenes of Knix and Mejuri's Success - Futurpreneur Canada

Billionaire donates millions to nonprofits across Dakotas, Minnesota - InForum

Essity Completes $320M Acquisition of Digitally Native Intimates Brand Knix - Retail TouchPoints

Yeah, That's Probably an Ad

Canadian Women's Undergarment Brand Knix Expanding Further with Stores and Significant Growth [Founder Interview]

Knix sells stake to Essity of Sweden

Knix sells stake to Essity of Sweden

Journal News Today ONLINE CONTENT & INTERVIEWS, Karen J. Lee, Editorial Director

Knix Brand Acquired by Essity for Largest Exit by Canadian Female Founder

MacKenzie Scott Announces $2 Billion in Donations amid Divorce