Frosted Flakes Gets More Free Publicity From Shaq

Shaquille O’Neal has had his share of endorsements over the years — his longest standing deal is his seven-year tenure as the main spokesman for Icy Hot. But Shaq, at his introduction as a new member of the Boston Celtics on Tuesday, continued to mention Kellogg’s Frosted Flakes, a brand that he’s never gotten any money from.

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Frosted Flakes With Mini-Basketballs? Yes!

Kellogg's Frosted Flakes Crispy Cinnamon Basketballs Breakfast Cereal, 10.2 oz - Kroger

Kellogg's Frosted Flakes with Cinnamon Crispy Basketballs Cereal is JUST $0.29 at Kroger! - Kroger Krazy

Shaquille O'Neal Quote: “I ate too many Frosted Flakes. I don't remember what I

The Junk Food Aisle - Coming Soon! Tony the Tiger and @shaq are teaming up for a limited edition release of Kellogg's Frosted Flakes with Crispy Cinnamon Basketballs! Look for these to

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