Is Vera Bradley BACK? Gen Z fashion fans go gaga over THOSE quilted totes every preppy millennial owned in the early 2000s - and declare the brand is primed for a major

The brightly covered, heavily patterned tote and duffels from the Fort Wayne, Indiana-based accessories brand Vera Bradley are making a major comeback on TikTok with millennials and Gen Z.

Is Vera Bradley BACK? Gen Z fashion fans go gaga over THOSE quilted totes every preppy millennial owned in the early 2000s - and declare the brand is primed for a major

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You'll Never Guess Which Vera Bradley Bag is Most Popular in Your State

Vera Bradley bags are back in style thanks to Gen Z, millennials

Vera Bradley's 40 years of patterned totes began with a knock at the door

Is Vera Bradley BACK? Gen Z fashion fans go gaga over THOSE quilted totes every preppy millennial owned in the early 2000s - and declare the brand is primed for a major

You'll Never Guess Which Vera Bradley Bag is Most Popular in Your State

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You'll Never Guess Which Vera Bradley Bag is Most Popular in Your State