General Mills expands Cheerios portfolio

Frosted Lemon available for a limited time.

Frosted Lemon available for a limited time.

General Mills cereal brands 'go for the bold' with a new look for family size – Grocer On a Mission

Cheerios maker General Mills tops quarterly estimates on higher product prices

Cheerios Marketing Strategy by Brooke Minder - Issuu

Consumers Drive Innovation at General Mills, News

Cheerios cereal maker General Mills posts 2% rise in sales

Nestle Cereals launches new Oat Cheerios breakfast cereal range in the UK

General Mills Names New CFO as It Continues to Reshape Its Portfolio - WSJ

When 'Liking' a Brand Online Voids the Right to Sue - The New York Times

Cereal Baking Business