How and why Pantone picked 'Viva Magenta' as its 2023 color of the year - OPB

After much research and consideration, the Pantone Color Institute has revealed the color of the year for 2023. It calls Viva Magenta "an unconventional shade for an unconventional time."
After much research and consideration, the Pantone Color Institute has revealed the color of the year for 2023. It calls Viva Magenta «an unconventional shade for an unconventional time.»

What Is Viva Magenta, Pantone's 'Brave' and 'Fearless' Color of the Year?, Smart News

Pantone's Color of The Year 2023: Viva Magenta – Pixlr Blog

Pantone: The world needs more Viva Magenta - The San Diego Union-Tribune

Pantone's Color of The Year 2023: Viva Magenta – Pixlr Blog

The Why of Viva Magenta - Pantone Color Of The Year 2023 - Eclectic Trends

What Is Viva Magenta, Pantone's 'Brave' and 'Fearless' Color of the Year?, Smart News

The Why of Viva Magenta - Pantone Color Of The Year 2023 - Eclectic Trends

Welcome to the Magentaverse - Pointbleu Branding Agency

Pantone's 2023 Color of the Year Is Viva Magenta - The New York Times

2023 Color Of The Year Viva Magenta Meaning Explained

Daniel Molyneux posted on LinkedIn

Reasons why Pantone picked Viva Magenta as the color for 2023

Pantone's 2023 Color of the Year Is an Unsuspecting Traveler's Dream — Here's Where You Can See It Around the World