lululemon TV Spot, 'Rookies' Featuring Casey Neistat, Wayne

personality and entrepreneur Casey Neistat skateboards down the street wearing a pair of lululemon ABC pants, catching the attention of another man walking in the opposite direction. Overtaken by how shockingly comfortable the pants look, the man rips off his trousers and takes off running. Soon he is joined by others, creating a stampede of men in a mad sprint to the closest lululemon store. On the way, the crowd cuts through a golf course where famous hockey player Wayne Gretzky looks knowingly at his golf partner and comments, "rookies." Meanwhile, Seattle Seahawks wide receiver DK Metcalf walks nonchalantly as he is surrounded by the throng of men, all while Henry Hall's 1932 rendition of "Teddy Bears Picnic" plays in the background.

Todd Kupke posted on LinkedIn

Britt Buckholz on LinkedIn: #lululemon

Lululemon Men's Pants Commercial – The Music and The Men – Out of

Britt Buckholz on LinkedIn: storytelling at its best.

Self-help — Blog — MASTER YOUR MINDSET

Britt Buckholz on LinkedIn: Lululemon Beats Expectations, Raises

Casey Neistat on X: she thought it'd be funny to hug me goodbye

Lululemon Athletica Marketing Strategy Video [SFNDON]

Todd Kupke on LinkedIn: Partnerships Collaboration Manager

The building blocks of Casey Neistat's style. Starting with ABC

The Shockingly Comfortable ABC Pant: Ft. Wayne Gretzky, DK Metcalf, and Casey Neistat

The Shockingly Comfortable ABC Pant: Ft. Wayne Gretzky, DK Metcalf

Todd Kupke on LinkedIn: lululemon TV Spot, 'Rookies' Featuring

Lululemon Men Casey Neistat

New @lululemon commercial! Such a fun time working on this with