By A Mystery Man Writer
quot;If you protect yourself from the sun, you will be whiter than others. If not, you will be uglier," so said a sun hat advertisement last month on Douyin from the multi-billion dollar Chinese sun protection brand, Beneunder.
Beneunder 'set' on HK listing as business rebounds
Young Chinese are in love with frugal living due to economic anxiety
Primitive Shelter Blue Bottle Zhang Yuan Cafe - Neri&Hu
What is holding Chinese brands back from achieving global stature?
The history of umbrellas: from its origins to the present day
Interview: It's totally unfair to see China only through negative lens, says French entrepreneur-Xinhua
Oil paper umbrellas made in Sichuan[8]
RECAP: CHINA COLLAPSING? - InvestAnswers Newsletter
What is holding Chinese brands back from achieving global stature?
Peter Hinssen on LinkedIn: Hong Kong Shows the Flaws in China's Zero-Sum Worldview
More Chinese women choosing singledom as economy stutters