H&M admits it needs to improve sizing consistency

The retailer admits sizing needs to be more consistent after its new returns fee sparks a backlash.

Close Up March 2024 by Close Up Magazine - Issuu

H&M's Size Chart Changed – Here's What That Means For You – Broke and Beautiful

H&M chief quits amidst sales slowdown

H&M - BBC News

Fashion - BBC News

H&M Slammed for Sizing Discrepancies in Viral Facebook Post

H&M Slammed for Sizing Discrepancies in Viral Facebook Post

Janie Cai on LinkedIn: How AI can leverage a body data foundation

H&M needs more consistency in clothes sizing. Read more here

A Woman Proved That H&M Sizes Are Inconsistent With a Powerful Picture

H&M slammed for dramatic sizing discrepancies