Why Gymshark has handed over creative control of the brand to an influencer

After years working with a bodybuilding influencer with 3 million Instagram followers, the DTC fitness brand has handed him creative control.

How Will Brands Shape Their Influencer Marketing Strategy In Line

Hugo Janssens on LinkedIn: Why Gymshark has handed over creative

Gymshark - Recent News & Activity

Brand strategy

How Gymshark Used Influencers to Become a $1.3 Billion Brand

Rethink the influencer-brand relationship

Gymshark's Social Media Strategy: Leveraging Influencer-Driven Sales

Gymshark Social Media: How Do They Use It? - Giraffe Social

Gymshark - Recent News & Activity

Gymshark - Recent News & Activity