Nike launches JD Sports partnership despite wider direct to

Nike Inc partners with JD Sports on members-only rewards programme, which sits in contrast to Nike's direct to its consumer strategy.

Nike boosts global sportswear sector with upbeat forecast

Brands Realize They Can't Go It Alone, Overhaul D2C Focus

Deals Archives - Just Style

The Current Nike's membership program is the 'engine' of its DTC

Nike's lightning shoes hint at power of technology to skew elite

JD Sports Partner With Nike On Connected Customer Loyalty

Can JD Sports survive the threat of direct-to-consumer shopping

JD Sports' profit warning wipes shine off shares, Retail News, ET

Nike Increased Prices Along With Everyone Else and Now Discounts

Nike E-Commerce: How Nike's DTC Strategy Hits 50% Digital Penetration