Dupes are popular with Gen Z. Is this bad news for luxury fashion brands?

Fighting fashion fakes: How AI is battling counterfeit culture

Closet Full Of Cash (@closetfullofcash) • Instagram photos and videos

Dupes are popular with Gen Z. Is this bad news for luxury fashion

Gen Z and Millennials Now Prefer Dupes to Luxury, for More Than Just the Prices - YPulse

Lucy Maguire on LinkedIn: Gen Z loves dupes. Is this bad news for luxury fashion brands?

Dupes' clothing, perfume craze lures holiday shoppers as major brands fret - Times of India

Mounting reports confirm Gen Z favours fake luxury fashion - Thred Website

Gen Z shoppers send #dupe trend viral — saving money is the new cool

Gen Z shoppers send #dupe trend viral — saving money is the new cool

The 9 Best 'Gen Z' Clothing Stores to Shop Right Now

Gen Z shoppers send #dupe trend viral — saving money is the new cool

Lucy Maguire on LinkedIn: Gen Z loves dupes. Is this bad news for luxury fashion brands?